Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

This is what nail colour you should get based on your mood

25 October 2019 by Beth Ryan

Blues Navy, cornflower, classic baby blue; blues are noted for their calming and cooling effect. It’s been seen to lower blood pressure and heart rate. Breathe by Blu Cantrell makes so much more sense now. Reds Red is a colour of power that brings feelings of strength but this sultry shade also has a playful side. It’s said to have a physical trigger (rather than mental) … [Read more...] about This is what nail colour you should get based on your mood

Thinking about having a keratin hair treatment? Here’s everything you need to know

27 September 2019 by Beth Ryan

I recently calculated that I’ve spent around 26 days (!) of my life straightening my hair which, let me tell you, is not time well-spent. Firstly, there are much better ways to spend your time. Like going to the pub or watching Ru Paul’s Drag Race. Secondly, my hair is guaranteed to frizz if there’s any sign of humidity - or an ex in the vicinity (I swear, it knows). I’m … [Read more...] about Thinking about having a keratin hair treatment? Here’s everything you need to know

Six ways to keep that post-massage feeling for longer

27 September 2019 by Beth Ryan

sSome people recommend getting a massage twice a week and while that is a lovely thought - and genuine #lifegoals - these people clearly have a lot more money than me *sighs*. Whether you’re a once-a-week or once-in-a-blue-moon kinda person, here are some easy ways you can prolong that post-massage feeling. By Beth Ludolf … [Read more...] about Six ways to keep that post-massage feeling for longer

5 post-facial tips to make that great skin feeling last longer

26 September 2019 by Beth Ryan

A facial is a winning treatment, combining the soothing comfort of a massage, with majorly glowing skin. So you’re finished at the spa, and you’ve photographed that fresh, newborn skin (multiple, multiple times), what needs to be done to keep your face feeling fantastic? Here’s our top 5 tips for maintaining that post-facial feeling. Yep, you should probably book your next one, … [Read more...] about 5 post-facial tips to make that great skin feeling last longer

The best massage you’ll ever have could be ten minutes long

20 September 2019 by Beth Ryan

With so many types of massage on offer these days, choosing which to go for is a tricky gig (like deciding what you fancy on Deliveroo, with fewer arguments). Deep tissue is the most popular choice on Treatwell – our most-booked massage in 2018, in fact – while Swedish, Thai, and chair massage offer various solutions to muscular pain and feeling ‘zen’. You could try them all … [Read more...] about The best massage you’ll ever have could be ten minutes long