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    1. Home
    2. Beth Ryan
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    Beth Ryan - Content Editor & Brand Copywriter

    Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

    As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

    Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

    Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

    Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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    5 signs you’re using the wrong products for your skin

    19 January 2021 by Beth Ryan

    You’re following every skincare guru on Instagram’s advice, you’ve bought all the latest products and you’re dedicating more time to your skincare routine than you are your career and social life combined but your skin just isn’t playing ball. If this sounds familiar then there’s a high chance it’s because you’re using the wrong products for your skin. Now we’re well and … [Read more...] about 5 signs you’re using the wrong products for your skin

    The coloured hair inspiration every guy needs to see

    12 January 2021 by Beth Ryan

    Coloured hair has come a long way since the frosted tips of NSYNC days. We’re embracing colour now (more than ever before) with acid brights, chalky pastels and good ol’ platinum blonde lining Fashion Shows, street style, and even our office. Colour’s cropping up everywhere, and it’s commanding our attention.   Yep, we’re calling it that a neon chop is a good idea … [Read more...] about The coloured hair inspiration every guy needs to see

    These long-lasting treatments will see you through to the new year

    1 December 2020 by Beth Ryan

    Today’s the day that salons in Ireland reopen their doors and if that’s not a Christmas miracle then I don’t know what is. Actually, come to think of it, if you managed to get an appointment this side of the new year that’s also a miracle because calendars filled up f-a-s-t. With that in mind, we’re going strategic. Think long-lasting treatments that will see us through to … [Read more...] about These long-lasting treatments will see you through to the new year

    Five reasons you should still book your festive treatments this year

    1 December 2020 by Beth Ryan

    Right, it’s December 1st and that means it’s officially the festive season and no one can say it’s too early. It’s going to be a bit different this year, granted. There won’t be a knees-up at work, Christmas markets aren't open and you can’t have the whole family around on the big day – that doesn’t mean you shouldn’t do the stuff you normally do though, treatments included. … [Read more...] about Five reasons you should still book your festive treatments this year

    6 superfoods to brighten your skin, reduce breakouts and slow ageing

    11 November 2020 by Beth Ryan

    Every time a new spot appears – uninvited may I add – on my face, I can guess with about 99.9% accuracy what caused it. That big, painful, under-the-skin one on my chin? Time of the month. The angry ones around my mouth? Maskne, ugh, 2020. Diet is another big one (don’t worry, we’re not about to go all ‘you are what you eat’ on you). Eating too much red meat, refined sugar … [Read more...] about 6 superfoods to brighten your skin, reduce breakouts and slow ageing

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