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Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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Christmas 2022 – the ultimate beauty & wellness gift guide for her 🎁

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We all know that the holidays can be *kind of* stressful – especially when it comes to finding the perfect gifts for your nearest and dearest. Luckily, some of the best gifts out there don’t even require getting up from the sofa to buy. Yep, we’re talking beauty and wellness gifts (let’s be real – is there anything better than the gift of relaxation and indulgence? We think … [Read more...] about Christmas 2022 – the ultimate beauty & wellness gift guide for her 🎁

Christmas 2022 – the ultimate beauty & wellness gift guide for him 🎁

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We all know that the holidays can be *kind of* stressful – especially when it comes to finding the perfect gifts for your nearest and dearest. Luckily, some of the best gifts out there don’t even require getting up from the sofa to buy. Yep, we’re talking beauty and wellness gifts (let’s be real – is there anything better than the gift of relaxation and indulgence? We think … [Read more...] about Christmas 2022 – the ultimate beauty & wellness gift guide for him 🎁

What is ‘slugging’? The K-beauty skincare trick that’s a saviour for dry skin

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We have a few go-to’s when it comes to beauty advice. Our stylists, obviously, that friend who’s always trying the newest miracle ingredients – and now, Reddit (yep, that’s the social media platform with forums on literally everything under the sun) and TikTok. They both have thriving communities of hair, beauty and skincare obsessives. The latest trend … [Read more...] about What is ‘slugging’? The K-beauty skincare trick that’s a saviour for dry skin

Top Rated 2022: Help us find the best salons on Treatwell

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Top Rated is back! Treatwell’s Top Rated awards were first launched in 2017, as a way to reward and recognise the hard work of those salons who go the extra mile to provide exceptional experiences for their clients. Since then, it’s become a yearly celebration, where we reward the commitment and dedication of our amazing salon professionals who turn an ordinary trip to the … [Read more...] about Top Rated 2022: Help us find the best salons on Treatwell

These 31 shades of auburn hair will convince you to go red for Autumn 🍁

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Okay, I know, I know – auburn? For Autumn? Groundbreaking. We’ve seen it all before – the longing for autumnal auburn hair returns every time the leaves start to fall, and exquisite orange heads of hair seem to be popping up everywhere. (Just ask TikTok, where #gingerhair is currently trending with over 100 million views). And yet, I’m just as in love with it … [Read more...] about These 31 shades of auburn hair will convince you to go red for Autumn 🍁